Tag: iifym

  • Flexible Dieting

      Flexible Dieting, If It Fits Your Macros (IIFYM) or even Eat What You Want, are terms thrown around the fitness industry, but what actually do they mean? How can you eat that chocolate bar and still lose body fat? It seems like a miracle, but hopefully when you get to the end of the […]

  • Are All Calories Created Equal?

    IIFYM, Flexible Dieting, Carb-Backloading and Cheat Meals are regular themes in the gym and bodybuilding world. If you don’t do one (or more) of them, chances are you know someone who does. But is a calorie a calorie? Or is there more to think about when designing the ultimate nutrition plan for strength, power, fat […]